Market Researcher

NoisyLion

  • Noida, Uttar Pradesh
  • Permanent
  • Full-time
  • 15 days ago
Job Description: We seek a top-tier market analyst to lead our research project. You'll excel in researching and organizing data on influencers and celebrities across industries, analyzing industry- and product-specific search trends on major platforms and various geographies besides India, and delivering actionable insights and strategic recommendations in the process. Key Responsibilities: Influencer Research and Analysis: Collect and organize data on influencers (macro, micro, celebrity status, and otherwise influential people) across various industries and platforms in the USA. Gather data points such as engagement, reach, RoI on brand collaborations, YoY growth, location, agency affiliations, and website links. Organize influencers based on follower thresholds and sub-categories within industries. Provide contact details of influencers including mobile number, email ID, social media handles, agency contacts, and brand website links (if they own a brand of their own) Present findings with conclusions wherever applicable Search Trends Analysis: Identify and analyze search trends on Google, ChatGPT, Reddit, Quora, and other search engines. Focus on keywords and phrases related to influencers and trending global industries/and products within each. Identify devalued or criticized products within top global industries. Global Market Data Analysis: Research and identify the top 10 exports and imports of the top 50 global economies. Determine demand for products in the global market. Provide insights into market trends, opportunities, and potential risks associated with global trade and brand launch. Data Organization and Presentation: Work in collaboration with the data analyst and organize all collected data in a structured manner, including categorization based on platforms, industries, follower thresholds, and global market data. Present data and conclusions in a clear and concise format, suitable for decision-making and strategic planning. Ensure data accuracy, completeness, and relevance to the project objectives. Qualification Proven experience in data research, preferably in influencer marketing, product sourcing, or related domains. Proficiency in data collection tools, databases, and spreadsheets (e.g., Excel, Google Sheets) for data compilation and organization. Excellent communication skills to collaborate effectively with cross-functional teams and present findings in a clear and concise manner.

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