Social Media Manager

• Proven ability to develop and implement social media strategies to achieve business objectives with measurable success.
• Experience in managing content calendars to ensure optimal timing and consistency across platforms. (Mandatory skill)
• Strong ability in content creation to produce engaging and visually appealing social media content aligned with brand tone.
• In-depth knowledge of social media marketing practices to enhance brand visibility and customer engagement.
• Proficient in using Facebook Marketing strategies to build awareness and connect with target audiences effectively.
• Skilled in leveraging performance analytics to interpret data, adjust strategies, and optimize campaign outcomes.
• Experience with Facebook Ads Manager to create, manage, and optimize paid advertising campaigns, maximizing ROI.
• Ability to collaborate with cross-functional teams to deliver integrated marketing approaches for all digital efforts.
• Must have leadership qualities to guide and mentor junior team members, fostering a cohesive team environment.

• Develop and execute social media strategies to promote brand recognition, customer engagement, and lead generation.
• Create and manage a comprehensive content calendar ensuring timely and consistent delivery of content.
• Design, curate, and manage content across all social media platforms aligned with marketing goals and strategies.
• Monitor and analyze performance metrics to assess the effectiveness of campaigns and make data-driven adjustments.
• Collaborate with the marketing team to integrate social media with overall branding and communication goals.
• Manage community interactions, responding promptly and effectively to customer inquiries and feedback.
• Stay updated with the latest social media best practices, industry trends, and platform developments.
• Report on social media performance and insights to management, suggesting improvements or changes as needed.

Expertia AI Technologies