Regional Sales Manager

Mumbai, Maharashtra
Permanent
Full-time

21 days ago

JOB DESCRIPTION:Job SummaryTo give strategic direction to the team, achieve Sales & Market Share targets for the region, develop and implement strategies to increase distribution, manage financial parameters (SG&A, OH of the branch), ensure all financial & regulatory compliance in the branch, collaborate with Demand Generation Ethical Sales Team & Cross Functional stakeholders and develop a strong second line leadership in the sales team so that ANI trade objectives for the branch are achieved.Core Job Responsibilities1. Give strategic direction to the Region and ensure the achievement of the topline sales number

To plan and achieve the sales targets
To plan and achieve the distribution targets

To control & monitor sales returns, damages, expiry stocks, etc. as per company norms2. Deliver Market Share Goal at Category Level for the Region3. Ensure Financial compliance by way of:

Implementing credit policy and credit controls
Monitor and control SG&A spends in the Region (Over Heads and Trade Marketing)
Overall responsible for timely & risk-free realization from the customer (distributor, institutions & cooperatives)
Plan & Deliver on M&P initiatives

4. Business Planning for the Region

Monitor market coverage through ASM / TSE and distribution network
Monitor implementation of Distribution plan across ASM territories in line with Trade S&D plans
Conduct monthly RTMs (Regional Team Meeting) for ASMs and review area performance and forecast every month post the RFM (Regional Forecast Meet)
Attend the JCM of the all ASMs with TSEs at least once a year
Work closely with the Ethical ABMs and RMs of the region

.5. Distribution Management & stock planning for the branch

Monitor pipelines across the Region (C&F) and Distributors
Plan & Monitor execution of the secondary sales plan through the ASM – Area wise , TSE wise, Brand wise , SKU wise
Lead a RFC (Regional Team Meeting) along with the Customer Service Manager and review area wise trade forecast
Involve the MND & PND RBM, Regional Manager : Modern Trade and Regional Manager : Customer Marketing in the Regional Fc Meet

6. Code of conduct and compliance to stat / regulatory/QA norms

Ensure branch adherence to code of conduct
Ensure branch adherence to sales SOP
Conformation to all financial and administration systems
Compliance to statutory and regulatory norms
Ensure that the branch team handles Legal Issues, PFA issues, packaging defects etc in consultation with HO Teams
Checks stock hygiene & engages with customers/officials on QA related issues as per organization guidelines

.7. Administration Responsibilities:

Ensure proper documentation of spends in the branch (SG&A – OH and TMM)
Provide necessary support to the BU Head trade to run the trade BU
Track competitor activity and create a database for the same
Ensure timely submission of the trade Fc to the BU Head
Ensure timely submission of SG&A Fc to the CMM Head

8. Develop team through coaching, training and reward management

To motivate and provide leadership to the trade team in the branch
To work with all ASM’s & TSE as per guidelines

Facilitate and support training for the ASM’s and their teams
To manager careers within the branch and actively engage with other branch heads, vertical heads in the trade BU to facilitate cross functional exposure for the team.
To reward superior performance in the branch through timely recognition
Provide Transparent & Robust Feedback through Coaching Scores, Mid Yr & End-Year Assessment
Structure DAP & Succession plans for Key Talent

9. In Store Retail execution & Localized Trade Marketing Initiatives

Ensure best in class implementation of Channel loyalty programs as per plan
To develop customized business plan in order to leverage regional opportunities
Oversee the design and implementation of innovative Trade Marketing activities through proper identification of trade channels and segments within the branch.

The base pay for this position is N/AIn specific locations, the pay range may vary from the range posted.JOB FAMILY: Sales ForceDIVISION: ANI International NutritionLOCATION: India
Mumbai : Mumbai Development Center - EPDADDITIONAL LOCATIONS:WORK SHIFT: StandardTRAVEL: Yes, 75 % of the TimeMEDICAL SURVEILLANCE: Not ApplicableSIGNIFICANT WORK ACTIVITIES: Continuous walking for prolonged periods (more than 2 hours at a time in an 8 hour day)

Abbott

Apply Now