Product/ Program Manager- Liabilities
- Mumbai, Maharashtra
- Permanent
- Full-time
- Design, Development & Distribution Strategy
- Enhancement of customer value proposition
- Tracking the usage of existing benefits and continuous improvement in the same
- Understanding trends in customer expectations/needs through primary and secondary research
- Introduction of new value propositions based benchmarking, research, cost analysis
- Design initiatives to increase activation and cross sell
- Debit card - POS/e-comm and ATM usage
- Online banking - login creation and transactions
- Mobile banking - downloads and transactions
- Bill pay - bill pay registration and payments
- Work with product providers to design value proposition of identified segments - rates, fee waivers, offers etc. and work on increasing penetration across products
- Distribution Strategy
- Create, design & execute all sales R&R
- Work with channel partners to ensure complete understanding of the program benefits
- Design and launch certification programs across channels
- Identify , evaluate and activate new channel opportunities for program sourcing
Program Management
Distribution Strategy
Product Strategy
Product Lunch
Location: Mumbai
Required Experience: 8-14 yrs
Positions: 1
Contact Person: Mamta Chauhan
Email ID: mamta.chauhan@v-konnect.com