
Search Engine Optimization Specialist
- Gurgaon, Haryana
- Rs. 5,00,000 per year
- Permanent
- Full-time
- Conduct keyword research to identify high-traffic search terms and target keywords for optimization.
- Optimize website content, structure, and on-page elements to align with SEO best practices.
- Perform technical SEO audits and resolve any issues that may affect website performance.
- Implement link-building strategies to increase the domain authority of the website.
- Analyze and report on website traffic, keyword performance, and overall SEO success using tools such as Google Analytics, Google Search Console, and SEMrush.
- Stay updated with the latest SEO trends, algorithm updates, and best practices.
- Collaborate with content and development teams to create SEO-friendly content and enhance website performance.
- Monitor competitors and industry trends to ensure the website remains competitive in search rankings.
- Proven experience as an SEO Specialist or similar role.
- Solid understanding of SEO principles, techniques, and tools.
- Familiarity with web analytics tools (e.g., Google Analytics, SEMrush, Ahrefs).
- Experience with technical SEO, including on-page and off-page optimization.
- Knowledge of HTML, CSS, and JavaScript is a plus.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent communication and collaboration skills.
- Bachelors degree in Marketing, Communications, Computer Science, or a related field (preferred).
- SEO certification (e.g., Google Analytics, Moz, HubSpot) is a plus.
Expertia AI Technologies