Lead Consultant - Salesforce Marketing Cloud & Data Cloud

Chennai, Tamil Nadu
Permanent
Full-time

7 days ago

Job Title: Lead Consultant - Salesforce Marketing Cloud & Data CloudCareer Level: ELocation: ChennaiIntroduction to roleAre you ready to turn Salesforce Marketing Cloud and Data Cloud into engines that deepen patient engagement and accelerate breakthrough medicines? Can you picture leading a high-impact roadmap that converts sophisticated data into significant, compliant experiences across millions of touchpoints?As Lead Consultant, you will build, architect and operationalize omni-channel marketing capabilities that connect our scientific breakthroughs to the people who need them. Working closely with marketing leaders and technical teams, you will design scalable data models, automate journeys, and extend platforms to deliver measurable outcomes—speed to market, precision personalization, and trusted data activation.This role is made for a hands-on leader who thrives with ownership, transparency of outcomes, and real-world impact. You will start by stabilizing and optimizing current journeys, then guide adoption of new Salesforce features that unlock performance at global scale, always with the patient in mind.ACCOUNTABILITIES

Salesforce Solution Design: Design, develop, and maintain custom solutions within Salesforce Marketing Cloud and Data Cloud that directly support business goals and patient engagement outcomes.
Data Cloud Modelling and Segmentation: Create and optimize data models, queries, and custom objects to power sophisticated segmentation, personalization, and analytics that lift campaign performance.
API and Integration Engineering: Develop and handle APIs, automation scripts, and custom components to extend platform capabilities and connect data reliably across the enterprise.
Architecture Governance & Stakeholder Engagement: Own architecture standards and governance frameworks; act as the primary technical critical issue point and present solution designs and roadmap recommendations to senior collaborators and leadership.
Campaign Orchestration: Build and automate sophisticated omni-channel journeys using tools like Journey Builder, Email Studio, and Mobile Studio; quantify impact and iterate quickly.
Automation and Reusability: Develop reusable templates, automations, and workflows that compress cycle times and improve operational efficiency across markets.
Compliance and Data Governance: Embed GDPR, CCPA, and internal standards into data handling and activation; champion privacy-by-design and audit-ready processes.
Performance Optimization: Supervise platform health end to end, identify bottlenecks, and implement improvements to ensure high availability, resilience, and speed at scale.
Issue Resolution and Reliability: Fix and resolve technical issues across integrations, data processing, and campaign execution; implement root-cause fixes that prevent recurrence.
Platform Advancement: Stay ahead of with Salesforce releases and standards; lead proofs of concept and guide adoption that unlocks new business value.
Documentation Excellence: Develop and maintain comprehensive documentation for custom developments, integrations, and workflows to enable repeatability and transparency.
Enablement and Training: Deliver training and support to marketing and technical teams on Salesforce Marketing Cloud and Data Cloud; raise capability and self-sufficiency across the organisation.

ESSENTIAL SKILLS & EXPERIENCE

10+ years of overall development experience, including at least 8+ years in Marketing Technology, with a solid focus on SFMC and data cloud.
Expertise in Salesforce Data Cloud including data modelling, data ingestion, identity resolution, segmentation, and activation.
Deep technical proficiency across SFMC capabilities including Journey Builder, Email Studio, Mobile Studio, Automation Studio, and Content Builder.
Strong programming skills in AMPscript, SQL, JavaScript, and Apex, with demonstrable experience in API development (REST/SOAP) and automation.
Demonstrated ability to design and deliver integrations between SFMC/Data Cloud and external platforms such as Salesforce CRM, Snowflake, AWS, or Google Cloud.
Experience building reusable templates, automation workflows, and campaign frameworks that improve operational efficiency at scale.
Proven track record of fixing and resolving sophisticated platform, integration, and data processing issues.
Solid understanding of data privacy regulations (GDPR, CCPA, CAN-SPAM) and experience embedding compliance into solution design.
Experience leading and mentoring technical teams, conducting design reviews, and driving quality delivery in complex, multi-stakeholder environments.

DESIRABLE SKILLS & EXPERIENCE

Experience with SFMC (MCE), Salesforce Data Cloud (D360) and Personalization (Interaction Studio).
Familiarity with Einstein AI and AgentForce features, including predictive scoring and propensity modelling.
Familiarity with CI/CD pipelines and DevOps practices.
Superb communication and customer management skills, showing proficiency in making complex technical concepts clear to non-technical audiences.
Strong problem-solving and analytical attitude with the ability to manage multiple priorities and deliver quality outcomes under pressure.

When we put unexpected teams in the same room, we ignite daring thinking with the power to inspire life-changing medicines. In-person working gives us the platform we need to connect, work at pace and challenge perceptions. That's why we work, on average, a minimum of three days per week from the office. But that doesn't mean we're not flexible. We balance the expectation of being in the office while respecting individual flexibility. Join us in our unique and bold world.Why AstraZeneca:Here, technology and science advance side by side to deliver medicines that change lives. You will work at the heart of an ambitious digital strategy with the investment, trust, and freedom to experiment—bringing unexpected teams togethfuel spark ideas, running proofs of concept that become real capabilities, and seeing your work ripple across the enterprise to reach patients. We value perseverance alongside ambition, encourage open teamwork, and offer countless opportunities to learn—hackathons, multi-functional projects, and modern platforms—so your impact grows with every release.Call to Action:Ready to lead with Salesforce expertise and turn data into life-changing impact? Send us your CV today and shape what comes next.Date Posted 09-Apr-2026Closing DateAstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.

AstraZeneca

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