Director-Content Marketing

ATMA

  • Chennai, Tamil Nadu
  • Permanent
  • Full-time
  • 1 month ago
  • Apply easily
Experience creating content for the web and growing a social audience.
Ability to analyze and present content and social performance.
Experience with wordpress, Google analytics and all social channels.
Desired Qualifications :
Vibrant and positive personality.
Excellent teamwork, communication and organizational skills.
Ability to communicate effectively, verbally and in writing
Ability to multi task and prioritize.
Project management skills and understanding how to manage the priorities of multiple stakeholders in a complex environment and focus on the delivery of results in the form of engagement, leads and sales. LegalEase Solutions is currently seeking a motivated Director of Content Marketing who will oversees all marketing content initiatives across multiple platforms and formats to drive sales, engagement, retention, leads and positive customer behavior. This individual is an expert in all things related to content and channel optimization, brand consistency, segmentation and localization, analytics and meaningful measurement.
You are flexible, energetic, and excited to learn and grow. A brilliantly positive attitude and strong work ethic are tantamount.
RESPONSIBILITIES:
Ensuring all content is on-brand, consistent in terms of style, quality and tone of voice, and optimized for search and user experience for all channels of content including online, social media, email, point of purchase, mobile, video, print and in-person.
Collaborates across functions and silos to deliver an effective content marketing strategy and editorial plan.
Management of all creative resources including designers, writers, and other agency personnel.; be an arbiter of best practices in grammar, messaging, writing, and style.
Conducting ongoing usability tests to gauge content effectiveness.
Leveraging market data to develop content themes.
Supervising the maintenance of content inventories and matrices.,

Other details

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