AM - Demand Planner

• Develop short-term, medium-term, and long-term demand forecasts at SKU/channel/region level using statistical models and market intelligence.
• Review historical sales trends, seasonality patterns, promotional plans, and new product launches to build robust forecasts.
• Consolidate the SKU level forecasts from sales functions/sales head/Channel heads in Planning tool for short term plan(3months) & long-term plan (12 months)
• Marry the plan with the AOP, historical sales & enrich with marketing inputs.
• Partner with Sales, Marketing, and Category teams to incorporate trade insights, marketing campaigns, and distribution changes into the forecast.
• Participate in S&OP (Sales & Operations Planning) meetings, providing data-driven inputs to align supply and demand.
• Coordinate with Supply Planning to ensure production plans meet forecasted demand
• Support automation and digitization initiatives in demand planning
• Monitor forecast accuracy (WMAPE, Bias) and identify gaps; implement corrective actions to improve accuracy.
• Analyse deviations between forecast and actual sales to understand causes and improve future forecasts.
• Track product availability, service levels, and inventory health (Days of Inventory, Slow Moving & Obsolete stock).
• Managing FG Inventory openings in line with inventory targets & in line with safety covers defines each SKU as a class.
• Monthly closing & projected inventory dashboard.
• Imported Inventory dashboard - monthly
• 3 months rolling forecast accuracy - monthly
• Highlight potential risks of shortages or overstock situations and recommend mitigation plans

Antal International