WebGhat is a fast-growing solutions provider, specializing in delivering data-driven marketing strategies and business operations support. We’re seeking a Marketing Analyst to join our team and help drive insights and strategy across our marketing efforts.Key Responsibilities: * Analyze sales funnels and customer behavior to identify trends and areas of improvement.
Measure the performance of marketing campaigns, including email, social media, and paid search.
Report on marketing KPIs such as leads, conversion rates, website traffic, and engagement metrics.
Develop actionable insights to improve campaign effectiveness and optimize return on investment (ROI).
Collaborate with marketing and sales teams to align strategies with business goals.
Skill Requirements:
Strong analytical abilities with experience interpreting complex data sets.
Proficiency in tools like Google Analytics, Excel, and data visualization platforms.
In-depth understanding of SEO best practices and SEM campaign strategies.
Ability to track and evaluate performance metrics across multiple channels.
Qualification Requirements:
Proven work experience as a Marketing Analyst or in a similar role.
Expertise in analyzing campaign performance and identifying actionable improvements.