What We're Looking For: We're hiring a Digital Marketing Senior Executive who is data-driven, creatively inclined, and ready to take ownership of digital campaigns, team coordination, and performance reporting. You'll work closely with our content, design, and sales teams to scale user acquisition and engagement.Key Responsibilities: - Develop, execute, and monitor digital marketing campaigns across email, social media, Google Ads, and other channels - Lead and manage a team of interns, assign daily tasks, and track outcomes - Analyze campaign performance using Google Analytics, Meta Business Suite, or similar tools - Prepare weekly/monthly performance dashboards, reports, and insights - Collaborate on content marketing initiatives (emails, landing pages, ad copies, video scripts) - Use tools like Canva, ChatGPT, and AI-based platforms for content & automation - Handle social media marketing, content scheduling, engagement metrics, and community building - Research & implement AI-driven marketing tools to increase efficiency and productivity Key Requirements: - Bachelor's or Master's degree (Marketing specialization preferred) - 1-2 years of relevant experience in digital marketing - Strong understanding of SEO, PPC, Social Media, Email Marketing, and Analytics - Hands-on experience with tools like Google Ads, Meta Ads Manager, Google Analytics, Canva - Excellent communication, analytical thinking, and multitasking skills - Prior exposure to ed-tech or e-commerce domains is a strong advantage What You'll Gain: - A role with ownership & impact in a high-growth company - Access to latest tools and technologies, including AI in marketing - Creative freedom & cross-functional collaboration - Work with passionate marketers in a purpose-driven business (ref:updazz.com)