Social Media Optimization (SMO)

CHIKU MOBILITY INDIA PRIVATE LIMITED

  • Varanasi, Uttar Pradesh
  • Permanent
  • Full-time
  • 2 months ago
Job Description: Social Media Optimization (SMO) ExecutiveCompany: Chiku Mobility India Private LimitedLocation: Lucknow & VaranasiJob Type: Full-TimeExperience: 3-6 YearsAbout Chiku Mobility India Pvt. Ltd. :Chiku Mobility India Private Limited is a fast-growing company in the mobility and transportation sector, committed to providing seamless, tech-driven solutions for travel and logistics. We are looking for a Social Media Optimization (SMO) Executive to enhance our digital presence and engage with our audience effectively.Key Responsibilities:Social Media Management:
  • Manage and optimize the companys social media pages (Facebook, Instagram, Twitter, LinkedIn, YouTube, etc.).
  • Develop and implement social media strategies to increase brand awareness and user engagement.
  • Monitor trends and competitor activities to stay ahead in the market.
Content Creation & Strategy:
  • Create engaging and informative posts, images, videos, and infographics.
  • Collaborate with designers and content teams for high-quality content production.
  • Use relevant hashtags, captions, and SEO techniques to maximize reach.
Campaign Execution & Optimization:
  • Plan and run social media campaigns to drive traffic, leads, and conversions.
  • Analyze campaign performance and optimize based on key metrics.
  • Work on organic growth strategies to increase followers and engagement.
Community Engagement & Customer Interaction:
  • Respond to comments, queries, and direct messages in a timely manner.
  • Build strong relationships with customers, influencers, and brand advocates.
  • Address customer feedback and escalate issues when necessary.
Analytics & Performance Tracking:
  • Monitor social media performance using tools like Google Analytics, Facebook Insights, and other analytics platforms.
  • Generate weekly/monthly reports and suggest improvements based on data insights.
Paid Promotions & SEO (Preferred but not mandatory):
  • Assist in running paid ad campaigns for brand promotions.
  • Apply basic social media SEO techniques for better search visibility.
Required Skills & Qualifications:Bachelor's degree in Marketing, Digital Media, Communications, or a related field.Strong understanding of social media trends, algorithms, and best practices.Excellent communication skills (written & verbal).Knowledge of social media tools like Hootsuite, Buffer, Canva, or Adobe Suite.Creative mindset and ability to generate engaging content ideas.Basic knowledge of social media advertising and analytics.Ability to work in a fast-paced, tech-driven environment.Why Join Chiku Mobility India Pvt. Ltd.?Work in a dynamic and innovative industry.Opportunities to enhance your digital marketing skills.Collaborative and growth-oriented work environment.Job Type: Full-time

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