
Investment Analytics Executive
- Mumbai, Maharashtra
- Permanent
- Full-time
- Clarify goals and timings to define a dash-boarding solutions, cover data sources, data collection, schema, and visual design
- Work with the Sales & Partnerships team and other capabilities to present the benefits of Tableau and other BI tools and their features to prospects and existing clients, depending on their challenges
- Define a measurement framework that is reflective of account strategies by identifying the proper data sources and KPIs aligned to business goals and illustrate campaign effectiveness
- Plan measurement proposals to evaluate and refine activity, including test and learn, conversion lift studies and deeper analysis
- Proficiency in Tableau
- 1-3+ years experience working with diverse data sources across multiple channels to produce insights
- Understand customer needs and translate them into technical requirements and solutions
- Data visualisations for different stakeholder levels
- Proficient knowledge of digital activation and understanding of the levers a digital marketer may pull to influence marketing outcomes
- Experience maintaining an organised and up-to-date pipeline of opportunities combined with a careful approach to process
- Experience with digital media buying platforms in programmatic, display, video, search, and social channels