Assistant Manager - Marketing Campaign Specialist
- Gurgaon, Haryana
- Permanent
- Full-time
At Genpact, we don’t just keep up with technology—we set the pace. AI and digital innovation are redefining industries, and we’re leading the charge. Genpact’s AI Gigafactory, our industry-first accelerator, is an example of how we’re scaling advanced technology solutions to help global enterprises work smarter, grow faster, and transform at scale. From large-scale models to agentic AI, our breakthrough solutions tackle companies’ most complex challenges.If you thrive in a fast-moving, innovation-driven environment, love building and deploying cutting-edge AI solutions, and want to push the boundaries of what’s possible, this is your moment.Genpact (NYSE: G) is an advanced technology services and solutions company that delivers lasting value for leading enterprises globally. Through our deep business knowledge, operational excellence, and cutting-edge solutions – we help companies across industries get ahead and stay ahead. Powered by curiosity, courage, and innovation, our teams implement data, technology, and AI to create tomorrow, today. Get to know us at genpact.com and on LinkedIn, X, YouTube, and Facebook.We are inviting applications for the role of AM, Marketing Campaign SpecialistIn this role, you are required to work on digital campaign management and monitoring while working with external agencies, and digital and social media strategy consulting and development.Ideally, we are looking for a dynamic professional with experience in content marketing and digital marketing project managementResponsibilitiesMarcom SupportResponsible for daily hands on work including building messaging, content & setting up digital campaigns (social media) in collaboration with Creative and Marketing teams, as well as 3rd party vendorsTranslate customer needs into sales requirements through innovative marketing campaigns using multiple channels and tactics such as webinars, content generation, email and social media campaigns and virtual experiencesCollaborate closely with marketing agencies to design and develop content & promotional material for marketing campaigns, including working on translations of global content into local languagesReview and enforce customer brand guidelines across all marketing content and campaignsHandle high volume requests each week while delivering high quality work.Qualifications we seek in you!Minimum qualificationsBA/BS or equivalent working experienceB2B experienceMarketing background with good written EnglishExcellent communication skillsExperience in creating digital ads, video and static across social media platforms such as LinkedIn, Facebook, YouTube, WhatsApp, e-mail and displayGood understanding of digital marketing KPIs – knowing how to prioritize and differentiate between key leading KPI’s and generic indicatorsTeam player attitude with ability to work independently and manage multiple projects in a fast-paced environmentExperience working across different time zones preferredExperience working remotelySelf-starter and driven with a “can do” attitudeStrong organizational and problem-solving skillsPreferred qualificationsKnowledge of Marketo/EloquaCan work cross functionally in many areas without being constrained by your job function.An ability to interact and communicate effectively with others at all levels of the organization with diplomacy and tact.Experience within B2B Marketing atmosphereDemonstrated analytical skills and the ability to think outside of the box.Experience in training junior campaign developers and driving innovative ideas for elevating our marketing standardsWhy join Genpact?
- Lead AI-first transformation – Build and scale AI solutions that redefine industries
- Make an impact – Drive change for global enterprises and solve business challenges that matter
- Accelerate your career—Gain hands-on experience, world-class training, mentorship, and AI certifications to advance your skills
- Grow with the best – Learn from top engineers, data scientists, and AI experts in a dynamic, fast-moving workplace
- Committed to ethical AI – Work in an environment where governance, transparency, and security are at the core of everything we build
- Thrive in a values-driven culture – Our courage, curiosity, and incisiveness - built on a foundation of integrity and inclusion - allow your ideas to fuel progress
Let’s build tomorrow together.Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values respect and integrity, customer focus, and innovation.For more information, visit . Follow us on , , , and .Furthermore, please do note that Genpact does not charge fees to process job applications and applicants are not required to pay to participate in our hiring process in any other way. Examples of such scams include purchasing a 'starter kit,' paying to apply, or purchasing equipment or training.