Marketing Leader, Smart Commerce
Amazon
- Bangalore, Karnataka
- Training
- Full-time
Key job responsibilities
- Lead the overall marketing strategy across traffic, awareness, acquisition & brand marketing for Smart Commerce offerings
- Lead a team of high-performing marketers across performance marketing, brand, growth, lifecycle marketing and community management.
- Work towards improving our understanding of the target audience through customer research, usability studies and data deep-dives
- Establish, implement and measure the effectiveness of Seller acquisition initiatives to drive acquisition of new sellers.
- Develop the right brand strategy for overall Smart commerce offerings & establish through website, social, events & PR
- Closely collaborate with product team to influence the product roadmap through marketing insights
- BASIC QUALIFICATIONS
- Experience in managing teams
- Experience using data and metrics to drive improvements
- Experience driving direction and alignment with cross-functional teams
- Experience guiding creative input, development and execution from concept to completion
PREFERRED QUALIFICATIONS
- Experience in developing marketing charters including branding, PR, content, awareness in nascent programs/start upsWe are open to hiring candidates to work out of one of the following locations:Bengaluru, KA, INDBASIC QUALIFICATIONS- 7+ years of professional non-internship marketing experience
- Experience managing teams
- Experience using data and metrics to drive improvements
- Experience in marketing or marketing research
- Experience driving direction and alignment with cross-functional teamsPREFERRED QUALIFICATIONS- Experience managing content development, and campaigns