
Marketing Revenue Data Analyst
- Bangalore, Karnataka
- Permanent
- Full-time
- Monitor and analyze the marketing pipeline within Salesforce Sales Cloud and Marketing Cloud, tracking lead movement across all funnel stages.
- Develop and optimize dashboards in Salesforce and BI tools to provide real-time visibility into pipeline performance, conversion rates, and revenue impact.
- Extract, transform, and analyze data from Salesforce Sales Cloud and Marketing Cloud using APIs, data exports, and automation tools.
- Assess marketing effectiveness by analyzing campaign performance, attribution models, and lead conversion metrics within Salesforce.
- Monitoring data integrityacross CRM, analytics, and marketing platforms, identifying data inconsistencies.
- Collaborate cross-functionally with marketing and sales teams to provide data-driven recommendations for improving pipeline efficiency.
- Support forecasting and goal setting, leveraging historical data and predictive analytics to establish benchmarks for lead generation and pipeline performance.
- Experience working with Salesforce Sales Cloud and Marketing Cloud, including data extraction, API usage, and automation.
- Strong analytical skills with expertise in CRM reporting, data visualization tools Power BI, or similar,
- Ability to play with raw/big data data using excellent skills in at least one of SQL/Python/Pyspark.
- Understanding of marketing attribution, lead scoring, and campaign tracking.
- Familiarity with pipeline forecasting models and revenue impact analysis.
- Ability to translate complex data into actionable insights for marketing and sales teams.
- Strong analytical mindset
- Knowledge of BtoB marketing.
- Experienced in analytical & performance reporting tools (PowerBI, Google Analytics)
- Collaborator and team player.
- Fluent in English