Product Marketing Manager (Semiconductor)
Saaki Argus & Averil Consulting
- Chennai, Tamil Nadu
- Permanent
- Full-time
- Develop and execute comprehensive go-to-market strategies for multiple product offerings across various BUs.
- Conduct market research to identify emerging trends, customer needs, and competitive landscapes.
- Oversee the market positioning of products within each BU and ensure alignment with overall company goals.
- Collaborate with Product Managers across different BUs to define and finalize Product Requirement Documents (PRDs) and ensure product alignment across all BU lines.
- Provide input on competitive analysis, pricing strategies, and market positioning for each BU.
- Support the planning, development, and execution of product launches for different BU offerings.
- Work with Marketing team to develop content for webpages, brochures, videos, blogs, and webinars.
- Assist the Sales Team in engaging target customers across BUs.
- Build and maintain strong relationships with key clients across BUs.
- Gather customer feedback, understand pain points, and incorporate insights into product development for various BUs.
- Work closely with engineering, design, R&D, quality assurance, and operations teams to ensure seamless product development across BUs.
- Act as the primary point of contact for internal teams, ensuring alignment on product
- Bachelor s/Master s degree in Electronics, Computer Science, Engineering, or relevant fields.
- 4+ years of experience in product management, with a proven track record in managing products across multiple business units or product lines from Electronic Components/ Semiconductor industry.
- Experience in industries such as embedded systems, IoT, vision systems, automotive, wireless communications, or similar verticals is a plus.
- Strong understanding of go-to-market strategies, market research, and product development lifecycle.