Global Sales Director (TEA)

Cheran Group of Companies

  • New Delhi
  • Permanent
  • Full-time
  • 2 months ago
Job Summary:The International Tea Sales Director is responsible for leading and expanding the global sales strategy for the company's tea products. This role involves developing and maintaining international partnerships, driving revenue growth, and ensuring brand presence in key markets. The ideal candidate will have extensive experience in international sales, a deep understanding of the tea industry, and a strong network of distributors, retailers, and hospitality businesses.Key Responsibilities:Sales & Business Development:
  • Develop and execute a global sales strategy to achieve organizational goals
  • Identify and target new international markets and opportunities including distributors, wholesalers, and retail partnerships.
  • Establish sales targets and ensure consistent revenue growth.
  • Negotiate contracts and pricing structures with international partners.
Market Expansion & Strategy:
  • Conduct market research to identify emerging trends, competitor strategies, and consumer preferences.
  • Develop entry strategies for new markets, including compliance with international trade regulations.
  • Adapt sales tactics and product positioning based on regional preferences.
Client Relationship Management:
  • Build and maintain strong relationships with international distributors, retailers, and key accounts.
  • Provide ongoing support and training to partners on product knowledge and sales techniques.
  • Act as the primary point of contact for major global clients.
Operations & Logistics:
  • Collaborate with supply chain and logistics teams to ensure efficient product distribution.
  • Work closely with production and quality control teams to maintain high product standards.
  • Ensure compliance with international import/export regulations.
Marketing & Brand Development:
  • Work with the marketing team to develop region-specific promotional campaigns.
  • Represent the brand at international trade shows, expos, and industry events.
  • Leverage digital platforms to drive online and B2B sales growth.
Qualifications & Experience:
  • Bachelor's or masters degree in business, International Trade, Marketing, or a related field.
  • 15+ years of experience in international sales, preferably in the tea, beverage, or FMCG industry.
  • Proven track record of achieving and exceeding sales targets in global markets.
  • Strong network within the tea trade industry, including distributors and key buyers.
  • Experience in negotiating and managing large-scale international contracts.
  • Knowledge of international trade regulations and export logistics.
  • Excellent communication, negotiation, and leadership skills.
  • Fluency in English; additional languages are a plus.
  • Ability to travel internationally as required.
Preferred Skills & Attributes:
  • Passion for tea and a strong understanding of global tea markets.
  • Ability to work in a fast-paced, multicultural environment.
  • Strategic thinker with a hands-on approach to sales execution.

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