Job Summary:Embrace a pivotal role at Raniwala 1881, where your expertise in growth marketing and online sales management will serve as the foundation for our luxurious fine jewelry brand's online business goal.As a Digital Marketing Manager, you will act as a guardian of the brand, vital in carving its niche in the online marketplace and driving our online business objectives. Your role will be instrumental in getting Y-O-Y double-digit growth in online business, generating high-value leads, and elevating the customer experience to new heights.Key Responsibilities:- Spearhead performance marketing initiatives across Google Ads, Meta, and other platforms to target and engage HNI/UHNI clientele effectively.- Direct the operations of the e-boutique, ensuring an exquisite and seamless shopping experience.- Innovate and implement strategies to enrich the online customer journey and interaction with our brand.- Collaborate with the creative and content teams to craft compelling ads that resonate with our target audience.- Partner with web development teams to enhance website functionality and user experience, ensuring alignment with the Raniwala aesthetic and usability standards.- Manage comprehensive product listings and categorizations on our website, reflecting current inventory and store offerings.- Oversee the visual merchandising of online product presentations, including E-commerce shoots and line sheets, to captivate and engage potential buyers (ref:updazz.com)