Marketing Manager - IDEM

Abbott

  • Mumbai, Maharashtra
  • Permanent
  • Full-time
  • 17 days ago
JOB DESCRIPTION:MAIN PURPOSE OF ROLE
Summarize the main purpose of the role.
Implement a marketing and sales strategy for one or more of the organization's more complex, controversial, or strategically significant products/services in order to meet established sales or market share targets.MAIN RESPONSIBILITIES
  • Conduct market research, oversee product development and design, set prices, launch new products, oversee advertising campaigns, and monitor sales performance to effectively market assigned products/services.
  • Monitor, analyze, and evaluate domestic and international market trends, consumer behavior and competitor activity to identify market opportunities for the product/service.
  • Monitor, analyze, and evaluate product performance and customer feedback to generate new product ideas.
  • Identify product/service changes to meet customer needs.
  • Liaise with other areas of the organization (e.g., production, R&D) to implement these changes.
  • Prepare sales forecasts and budgets.
  • Monitor sales volume, revenues and costs against forecasts.
  • Adapt plans to improve the sales performance of the product/service.
  • Liaise with advertising and promotions specialists to design sales campaigns and sales collateral for the product/service that are effective and appropriate for the target audience.
QUALIFICATIONSEducation
Education Level Major/Field of Study Or Education Level
Associates Degree (± 13 years) ☐
Masters Degree (± 18 years) in Engineering ☐Experience/Background
Experience Experience Details
Minimum 4 yearsThe base pay for this position is N/AIn specific locations, the pay range may vary from the range posted.JOB FAMILY: Product ManagementDIVISION: ID Infectious DiseaseLOCATION: India
Mumbai : BKC BuildingADDITIONAL LOCATIONS:WORK SHIFT: StandardTRAVEL: Not specifiedMEDICAL SURVEILLANCE: Not ApplicableSIGNIFICANT WORK ACTIVITIES: Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)

Abbott

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