Product Owner (CRM Implemtn, CSPO/PSPO certified)
- Mumbai, Maharashtra
- Permanent
- Full-time
- Translate hospital CRM strategy into actionable product roadmaps and user stories.
- Define, prioritize, and refine the CRM backlog in collaboration with cross-functional teams (marketing, patient services, operations, IT).
- Ensure CRM workflows align with patient engagement, lead management, marketing automation, and service excellence goals.
- Oversee CRM configurations, customizations, and integrations with HIS, EMR, LIMS, and communication platforms (SMS, WhatsApp, email systems).
- Serve as the single point of contact between CRM technical teams, vendor partners, and hospital stakeholders.
- Gather, document, and validate user requirements from clinical, marketing, and administrative teams.
- Regularly update senior leadership on project milestones, risks, and implementation status.
- Drive sprints with clear priorities ensuring timely delivery of CRM modules.
- Perform UAT coordination and post-go-live support to drive user adoption.
- Ensure compliance with data privacy (including healthcare-specific regulations) and internal security protocols.
- Bachelors degree in Engineering, Computer Science, Health Informatics, or related field.
- Minimum 5 years of total experience, with at least 2 years post-CSPO/PSPO certification.
- Mandatory: Prior experience implementing CRM systems in hospitals or healthcare settings.
- Experience working with HIS, EMR, LIMS, and healthcare integration standards (HL7, FHIR).
- Working knowledge of CRM platforms (MS Dynamics 365 preferred; Salesforce acceptable).
- Understanding of healthcare workflows and patient data management.
- Familiarity with cloud platforms and data interoperability concepts.
- Can-do attitude with proactive problem-solving skills.
- Strong stakeholder management and communication skills.
- Ability to manage multiple priorities and deliver under tight timelines.
- Customer-first mindset with attention to detail.
- Desirable:
- CSPO (Certified Scrum Product Owner) or PSPO (Professional Scrum Product Owner).
- Certifications in healthcare IT, project management (PMP, SAFe).
Expertia AI Technologies