Product Manager-Fastag-B2C-Marketing Branches Operations
- Mumbai, Maharashtra
- Permanent
- Full-time
- Portfolio Analytics, insights, budgeting, review PPT's
- Analyse FASTag & User behaviour thru defined business matrix like Active/Spends/Txn
- Identity cohorts, run & monitor targeted Campaigns to improve overall Portfolio quality and revenue
- Engage with Channels to equip/support them with insights to improve execution.
- Be well-informed of change in FASTag ecosystem & analyse trends