Digital Marketing Specialist
Adex Media Hub
- Pune, Maharashtra
- Rs. 28,000 per month
- Permanent
- Full-time
- Proficiency in SEO (Mandatory skill) to enhance website visibility and search engine rankings through keyword analysis and optimization.
- Experience with Google Analytics (Mandatory skill) for analyzing website performance and drawing actionable insights from visitor data and trends.
- Familiarity with Social Media Advertising (Mandatory skill) to create and manage ads across platforms like Facebook, Instagram, LinkedIn, and Twitter.
- Strong understanding of content marketing principles involving the creation and distribution of valuable content to attract and engage target audiences.
- Knowledge in PPC Campaign Management to develop and oversee pay-per-click advertising efforts that maximize return on investment.
- Ability to execute successful email marketing campaigns, including list segmentation, content creation, and performance tracking.
- Skilled in data analysis to interpret complex datasets, optimize campaigns, and support decision-making processes.
- Experience with marketing automation tools to streamline and enhance marketing activities and customer engagement strategies.
- Develop and implement digital marketing strategies aligned with client objectives and industry best practices.
- Monitor and optimize SEO strategies to improve website visibility and drive organic traffic.
- Create, manage, and analyze paid advertising campaigns across various platforms to maximize reach and engagement.
- Generate and distribute compelling content across digital channels to attract and retain customers.
- Utilize Google Analytics and other analytics tools to assess campaign performance and derive insights for improvement.
- Collaborate with internal teams to integrate digital marketing efforts with broader marketing and business strategies.
- Stay up-to-date with the latest digital marketing trends and platforms to ensure forward-thinking strategies.
- Support the implementation of email marketing initiatives, including campaign execution and performance analysis.
Expertia AI Technologies