Manager - Branding - Real Estate (10-15 yrs) Chennai (Marketing/PR/Advertising)
COE Solution
Chennai, Tamil Nadu
Permanent
Full-time
23 days ago
Job Summary:- The Branding Manager for Real Estate will play a pivotal role in shaping and elevating our brand's presence in the market. This position requires a strategic thinker with the ability to develop and execute comprehensive branding initiatives that resonate with our target audience. By leveraging digital storytelling and employer branding techniques, the manager will drive brand awareness and foster loyalty among clients and employees alike.Key Responsibilities1. Develop and implement a robust brand strategy that aligns with the company's vision and objectives.2. Collaborate with cross-functional teams to create and optimize employer branding initiatives that attract top talent.3. Create compelling digital storytelling narratives to enhance brand engagement across various platforms.4. Conduct market research and competitive analysis to inform branding decisions and identify new opportunities.5. Monitor and analyze brand performance metrics to refine strategies and improve overall brand equity.6. Lead internal branding efforts to ensure consistent messaging and culture alignment.Required Qualifications :-1. Bachelor's degree in Marketing, Communications, or a related field.2. 5-8 years of experience in brand management, preferably within the real estate sector.3. Proven expertise in brand strategy development and execution.Preferred Qualifications :1.Experience with employer branding strategies and initiatives.2. Strong understanding of digital marketing and storytelling methodologies.3. Exceptional communication and project management skills. (ref:updazz.com)