The ideal candidate will be a creative and analytical thinker. They will be able to conduct insightful market research to establish a marketing strategy that will effectively reach the target audience. They should be comfortable evaluating the marketing process, and work to critique and improve its outcomes. Responsibilities Identify target audiences, objectives and desired outcomes of marketing campaign Research and develop marketing strategy, and evaluate success strategy Develop content of marketing campaigns Stay up-to-date on current marketing trends Manage and allocate budget correctly Qualifications Bachelor's degree in marketing or related field 2 - 3 years of relevant experience Strong analytical, communication, time-management and creativity skills Strong ability to focus on customer/market and take initiative Experience with social media