Senior Marketing Manager

Mumbai, Maharashtra
Permanent
Full-time

3 days ago

Job DescriptionThe position holder has overall accountability of building & delivering marketing strategy & execution across the Therapy Area/Brand. The person will lead the team to provide overall direction across the portfolio of indications / brands relevant to the Therapy Area. Will be responsible for providing leadership & support with specific focus on Strategic Marketing, communications, content development, planning and execution for an indications / brand. The position is accountable for supporting successful delivery of brand strategic and performance objectives by ensuring deep customer insights and effective customer engagement strategies. The incumbent should be familiar with and aligned to the regional/ global strategies.Main Duties and ResponsibilitiesBuilding Brands / Therapy * Support achievement of Market Share objective, bottom-line targets, top line & profitability

Full attendance at the meetings and clear strategic outputs are captured
Plans and attends training and development programs
Takes responsibility and the initiative to find ways for self-improvement, ensures development plan in place
Systems in place to capture the best practice examples
High level of observable cross-functional interaction
Interaction in team is positive and works as part of the team, behaviors are consistent with AZ performance culture
Takes responsibility for own personal development.
Manages and resolves conflict issues within the team and cross-functionally.
Maintains good interpersonal relationships.
Ensures best practice examples and learning are shared with the team and colleagues.
Ensures regular interface with sales management team to get feed-back on execution of marketing initiatives/tools.

Development of an effective team, and ensure cross-functionality * Facilitates cross-functional team effectiveness with support departments to ensure successful delivery of strategy (including brand team meetings).

All disclosures are investigated and resolved
No breach of confidentiality
Less than 2 complaints from competitors against marketing practice
No non-compliance issues raised with local and global policies and procedures
Discloses potential breach of codes or conducts.
Ensures that company confidentiality is maintained (i.e. intellectual property, product, strategic and salary information).
Ensures compliance with AZ code of conduct.

Adherence to AZ and industry code of conducts, ethics and code of marketing practice * Ensures compliance from all staff to guidelines, codes, policies and procedures.

Work effectively with the cross-functional team to support development of world class launch plans

Launch planning & execution support * Support the development of relevant launch plan aligned to their respective Therapy Area/Brand

Streamlines reporting system and re-evaluate the necessity of reports as required.
Ensures completion of expense reports by team.
All reports submitted are accurate, data interpreted (actual vs budget)
New improvements/initiatives in place
Completes and submits monthly summary of performance, including activities and A&P against the plan.

Maintain and improve systems and processes * Tracks monthly performance vs budget, and analyse reasons for gaps.

Take feedback from key stakeholders and KOLs
Achievement of agreed number of contact and receives product/brand manager contact reports
Systems in place for targeting key stakeholders and KOLs
Establishes regular contact with key stakeholders / partners / KOLs.

Relationship building with key external stakeholders, and builds AZ networking * Works to identify the key stakeholders and KOLs in the therapeutic area

Regular forecast adjustment such that forecasting desired accuracy
Achievement of budget spending according to plan
Review of strategies with functional head
Regular reviews of global templates and marketing guidelines
Tracks implementation plan with sales management to ensure achievement of targets.
Monitors sales and product supply, ensures forecasts are adjusted as necessary.
Ensures market model are in line with global templates / standard Brand Plan template.

Completion of product strategic and tactical Plans, and Monitors the implementation * Develops and delivers key brand / indication level promotional assets relevant to market needs.

Cost vs budget analysis
Review of strategies with functional head
Achievement of sales targets
Percentage increase in market share for portfolio
Continually provide customer feedback and macro view of the market through designated meets to achieve company’s Long, Me
Analyse market conditions and forecast sales and market share.

Essential RequirementsMBA preferred.5+ years’ experience in marketing with 3 years of relevant Therapy area /marketing experienceStrong experience of people managementPrior experience in prelaunch & commercializing (preferably in global brand).Global / above market exposureProficient in oral and written communication (English).Why AstraZeneca?At AstraZeneca we’re dedicated to being a Great Place to Work. Where you are empowered to push the boundaries of science and unleash your entrepreneurial spirit. There’s no better place to make a difference to medicine, patients, and society. An inclusive culture that champions diversity and collaboration, and always committed to lifelong learning, growth, and development. We’re on an exciting journey to pioneer the future of healthcare.You can find alternative messaging to use in the ‘Global Talent Attraction Story messaging’ section of the Global Playbook on the - try to use other examples in order to make it different for candidates!So, what’s next?

Are you already imagining yourself joining our team? Good, because we can’t wait to hear from you.
Are you ready to bring new ideas and fresh thinking to the table? Brilliant! We have one seat available and we hope it’s yours.
If you’re curious to know more then please reach out to (contact person) We welcome with your application, no later than (Month) (XX)

Where can I find out more?Our Social Media, Follow AstraZeneca on LinkedInFollow AstraZeneca on FacebookFollow AstraZeneca on InstagramIf you have site, country or departmental social media then feel free to switch any of the above links.Date Posted 01-Sept-2025Closing Date 05-Sept-2025AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.

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