Senior Social Media Executive (3-5 yrs) Delhi NCR (Online/Digital Marketing)

Blue Planet Environmental Solutions Pvt.Ltd

  • Delhi
  • Permanent
  • Full-time
  • 6 days ago
Position: Senior Social Media ExecutiveLocation: AerocityDepartment: Marketing/Digital MediaReports To: Marketing Manager About the RoleWe are looking for a highly creative and data-driven Senior Social Media Executive to lead, plan, and execute social media strategies across multiple platforms. The ideal candidate will have a strong understanding of digital trends, brand communication, and audience engagement, with hands-on experience in content creation, campaign management, and analytics.Key Responsibilities:- Develop and implement innovative social media strategies to strengthen brand presence and engagement.- Plan, create, and manage content (posts, reels, stories, campaigns) across platforms like Instagram, Facebook, LinkedIn, Twitter/X, and YouTube.- Lead creative brainstorming for campaigns, seasonal posts, and trend-driven content.- Collaborate with the design, content, and marketing teams to ensure cohesive brand storytelling.- Monitor, analyze, and report on campaign performance using analytics tools; optimize strategies for maximum ROI.- Engage with the online community by responding to comments, DMs, and brand mentions in a timely and professional manner.- Stay updated on industry trends, competitor activities, and emerging platforms.- Manage paid campaigns, boost content, and oversee ad performance where required.- Supervise junior team members/interns (if applicable) and guide them in content planning and execution.Requirements:- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.- 3-5 years of proven experience in social media management or digital marketing.- Strong copywriting, content creation, and storytelling skills.- Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social, Meta Business Suite).- Experience with paid social media campaigns and performance marketing is an advantage.- Knowledge of analytics tools (e.g., Meta Insights, Google Analytics, LinkedIn Analytics).- Creative mindset with an eye for design, aesthetics, and detail.- Ability to multitask, work under deadlines, and adapt to fast-paced environments.What We Offer- Opportunity to lead impactful social media campaigns for a dynamic brand.- A collaborative and innovative work culture.- Professional growth and learning opportunities.- Competitive salary and benefits. (ref:updazz.com)

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