JOB BRIEF We are currently seeking a dynamic and results-driven Area Sales Manager with a strong background in finance and banking to join our esteemed organization. The ideal candidate should possess a minimum of 2+ years of experience in Cash Credit limit (CC), Overdrafts limit (OD), and Term Loans limit, along with at least 5 years of experience in Marketing and an additional 2 years of experience in team management. The Area Sales Manager will play a critical role in driving sales growth, building and maintaining client relationships, and leading a team of sales professionals. Primary Responsibility Sales Management: Develop and implement strategic sales plans to achieve and exceed sales targets for Cash Credit limit (CC), Overdrafts limit (OD), and Term Loans limit products in the assigned area. Identify and explore new business opportunities to expand the customer base and increase revenue. Monitor sales performance and provide regular reports to senior management on sales achievements, market trends, and competitor activities. Conduct market research to identify customer needs and preferences, and tailor sales strategies accordingly. Team Leadership Lead and manage a team of sales executives, providing guidance, support, and motivation to ensure the team's success. Conduct regular performance evaluations, identify training needs, and provide coaching to enhance the team's productivity and skills. Foster a collaborative and positive work environment, encouraging teamwork and a customer-centric approach. Client Relationship Management Cultivate strong relationships with key clients and stakeholders in the region, understanding their requirements and providing excellent customer service. Resolve customer complaints and issues promptly, ensuring high levels of customer satisfaction. Identify opportunities for cross-selling and upselling banking and financial products to existing clients. Marketing And Promotions Leverage the candidate's 5+ years of experience in Marketing to devise effective promotional strategies and campaigns to drive product awareness and market penetration. Collaborate with the marketing team to develop creative marketing materials and initiatives. Qualifications And Skills MBA (Master of Business Administration) and CA (Chartered Accountant) qualifications are mandatory. A minimum of 2 years of experience in Cash Credit limit (CC), Overdrafts limit (OD), and Term Loans limit is required. At least 5 years of experience in Marketing within the finance or banking industry. Proven track record of successfully leading and managing a sales team. Strong business acumen and understanding of financial products and services. Excellent communication, negotiation, and interpersonal skills. Must possess a valid driving license and own a 2-wheeler for daily commuting. This is an exciting opportunity for a talented and ambitious professional to make a significant impact on the organization's growth and success in the finance and banking sector. If you meet the specified qualifications and possess the required experience, we encourage you to apply for the role of Area Sales Manager.