Join a team that is changing millions of lives. Transforming smiles, changing lives. At Align Technology, we believe a great smile can transform a person's life, so we create technology that gives people the confidence to take on whatever's next. We revolutionized the orthodontic industry with the introduction of the Invisalign system, and we have never lost sight of that spirit of innovation. Our diverse and collaborative teams are constantly pushing the boundaries of what's possible. Ready to join us About This Opportunity The Marketing Director India is a senior position in the India Leadership team and the APAC Marketing Leadership team, responsible for conceptualising, implementing, managing and measuring marketing activities across all Professional & Consumer marketing for Invisalign and iTero . The Marketing Director will direct and oversee all professional and consumer strategy, campaigns and experience efforts across the India market working closely with the clinical and sales team. The individual will plan and coordinate critical processes related to business planning, strategic marketing plans, portfolio management and development, new product launches, business performance tracking, and multi-channel marketing. The incumbent will meet regularly with commercial leadership to establish direction, priorities, goals and targeted objectives, participate in the strategic planning process and portfolio planning, and partner with the regional marketing team to launch new products in the assigned region and ensure alignment with global launch strategy. The incumbent is responsible for execution of country product launches including sales forecasting, customer targeting, and coordination of regional & national trainings. In this role, you will Develop business plans, product positioning and budgets for the Marketing department in support of business objectives achievement Direct and manage a range of professional and consumer marketing-oriented projects Oversee the analysis of reports tracking the growth of the business, including forecasting of forthcoming business trends and post-sales activities Develop and lead marketing efforts in collaboration with cross function teams and regional marketing team Interact with professional customers through company channel marketing programs Develop and implement all marketing activities, including all professional, practice and creative development, collateral materials, localisation, distribution, and adjustments to local markets needs and laws Provide evaluation of marketing situation and plan for capacity to meet future growth Develop short- and long-term plans and budgets, monitor progress, assure adherence and evaluate performance Establish and support a culture that encourages collaboration and inclusiveness across the various functions, and ensure all marketing communications are coordinated, support marketing plan objectives and are an effective expenditure of resources. People Leadership Attract, develop and coach team members to ensure a strong talent pipeline. Build and strengthen marketing capability in India. Be an active member of the India leadership team and APAC Marketing leadership team, providing insight and input as part of business reviews and related activities Customer Excellence Develop strong relationships with key customers and opinion leaders. Develop key relationships with thought-leaders and relevant key opinion leaders in the region. Keen understanding of the issues including but not limited to clinical issues, competitors, pricing, competitive strategies etc. Represents the company at customer facing events such as educational forums and customer meetings. In this role, you'll need Bachelor's degree is required, Master's degree is preferred A minimum of 15 years of related work experience is required, Experience in a commercial capacity, i.e., sales, business development or general management is an advantage Strong track record of people management is a must Experience with Marketing Excellence/Mastery, including Launch Excellence principles is required. Experience in product marketing including needs assessment, portfolio management and product lifecycle management is preferred. Strong business partnering skills and collaboration across multiple groups and organizational levels (internal and external) and excellent verbal and written English skills are required. Excellent influencing skills and ability to develop customer relationships is required. This position may require up to 30% travel including both domestic and/or international and is based in Mumbai, India. Sound like a good fit Great! Click the Apply link to let us know you are interested. Not the right fit Don't worry, Align is quickly growing so we are creating more opportunities to expand our Align family. Please consider joining our Talent Network to receive notifications about future jobs or sharing this opportunity with others in your network. About Align Align Technology is a publicly traded medical device company that is transforming smiles and changing lives. Our global team of talented employees develop innovative technology, tools and treatment options to help dental professionals worldwide achieve the clinical results they expect. Our digital ecosystem combines the power of technology to create beautiful smiles through the integration of AI and machine learning, digital imaging and visualization, biomechanics and material science to develop the Invisalign system, the most advanced clear aligner system in the world; iTero Intraoral Scanners and OrthoCAD digital services. Did you know Align is the world's largest manufacturer of custom 3D-printed materials. By joining Align, you will be part of a global, fast-growing company in one of the most dynamic industries. Great people, innovative technologies, and meaningful work - these are just some of the things employees say make Align Technology a great place to work. We respect your privacy. Please review our Applicant Privacy Policies for additional information. Global Diversity Statement At Align, we believe in the power of a smile, and we know that every smile is as unique as our employees. As we grow, we will continue building a workforce of diverse cultural backgrounds and life experiences and fostering a culture of open-mindedness and compassion for all our employees. We live our company values by promoting healthy people and healthy communities. All with the intent of changing millions of lives, one unique smile at a time. Equal Opportunity Statement It is our policy to provide equal employment opportunity in all of our employment practices without regard to race, color, religion, sex, national origin, ancestry, marital status, protected veteran status, age, individuals with disabilities, sexual orientation or gender identity or expression or any other legally protected category. Applicants for positions with Align must be legally authorized to work in the country which they are applying for and verification of employment eligibility will be required as a condition of hire.
