
Experience Design Lead
- Noida, Uttar Pradesh
- Permanent
- Full-time
- Lead the creative process for a category, setting the concept, theme, or artistic direction for campaigns, products, or brand initiatives. Ensure all creative elements align with brand goals and the audience.
- Maintain product expertise and create new original assets while guiding agency partners to do the same.
- Drive Creative Architecture, Brand Architecture, or Visual Expression to ensure art assets are on brand.
- Play a crucial role in driving creative vision, managing projects to execution, and delivering high-quality work in collaboration with internal collaborators and external agencies.
- Interpret creative briefs and set the strategic direction for internal teams and external agencies.
- Develop high-level ideas that form the foundation for creative projects and resonate with the brand and target audience.
- Safeguard brand identity by ensuring all creative outputs align with brand guidelines and have a cohesive look and feel.
- Collaborate actively with business units, campaigns, and cross-functional marketing teams to support project goals. Align on strategy and creative direction.
- Stay ahead of industry trends, technological advancements, and design innovations to keep the brand’s creative work relevant and engaging.
- Act as a mentor and motivator. Create an encouraging team environment with an open and positive attitude.
- Represent Adobe at conferences, blogs, hackathons, and design competitions to promote our mission and goals.
- 15+ years' experience in related roles.
- Expertise with Figma and a clear understanding of automation, libraries, and current design knowledge.
- Proficient in guiding creative projects and initiatives from concept to completion across fields (web, print, interactive, etc.).
- Problem-solving skills to propose effective solutions.
- Ability to explain design decision rationales to a broad audience.
- Strong presentation and communication skills.
- Ability to work effectively in a fast-moving environment, anticipate issues, and think big-picture.
- A positive attitude dedicated to achieving goals.