Ad Operation
vConversio
- Gurgaon, Haryana
- Permanent
- Full-time
- Oversee and manage various third party tracking platforms for affiliate marketing campaigns like Trackier, Voluum, Redtrack, Everflow & Hasoffers/Tune.
- Ensure the reliability & optimal performance of these platforms.
- Collaborate with the team to resolve technical issues, implement updates, and improve system functionality.
- Collaborate with advertisers and affiliate partners to set up affiliate marketing campaigns on the 3rd party tracking platforms.
- Configure campaign settings, targeting parameters, and offer details.
- Develop technical strategies for campaign execution, ensuring data accuracy and tracking functionality.
- Implement best practices for campaign technical setup.
- Integrate tracking pixels and scripts for accurate conversion tracking.
- Troubleshoot and validate pixel integrations to ensure data consistency.
- Activate and test offers to ensure they are functioning correctly.
- Conduct quality assurance tests to verify offer functionality and tracking accuracy.
- Manage creative assets used in affiliate marketing campaigns.
- Ensure that creatives align with campaign objectives and industry best practices.
- Generate regular reports on campaign performance, providing insights and recommendations for improvements.
- Analyze data trends to identify opportunities for optimization and scaling.
- Collaborate with clients to share performance insights and adapt campaigns accordingly.
- Gather competitive intelligence and insights to inform campaign optimization.
- You have working knowledge of voluum, trackier, redtrack, tune, everflow and hasoffers
- You are highly goal driven and work well in fast paced environments
- You possess strong analytical skills and are comfortable dealing with numerical data
- You are a strong team player who can manage multiple stakeholders
- Work within a company with a solid track record of success
- Flexible working options
- Join a well known brand within Media & Entertainment